Pick Your Poison: The Ultimate Halloween Wine & Candy Pairing Guide

Who says Halloween treats are just for kids? 

This Halloween, we’re pairing some of our favorite wines with some of the season’s most nostalgic candies. Because sometimes the best way to celebrate is with a little something sweet in one hand and a glass of wine in the other.

You may have already played along with our Halloween wine & candy pairing game on social media. The rules are simple: pause the video, see which wine and candy combination you land on, and consider it your Halloween “fate.” 

But what makes these pairings work? Each pairing brings together different flavors, textures, sweetness levels, and aromas. We're breaking down all 10 wine and candy combinations so you can see what makes each match so delicious.  

So, whether you’re planning a Halloween gathering, enjoying a quiet evening at home, or simply looking for an excuse to indulge in your favorite candy, here’s why each pairing works. 

Rosé + Twix 

When it comes to a little Halloween indulge, Veuve Clicquot Vintage Rosé Brut Champagne 2015 and Twix make quite the pair. The champagne’s bright acidity and lively bubbles cut through the sweetness of the caramel and chocolate, while complementing the buttery cookie and creamy caramel.

Chardonnay + Butterfinger 

Butterfinger brings plenty of sweetness, peanut flavor, and its signature crispy texture. Companion Wines Yellow Star Chardonnay offers rounded fruit character and refreshing acidity that complement the candy’s nutty richness while keeping the pairing balanced. 

Pinot Noir + Kit Kat

Companion Wines Lodi Pinot Noir 2020 is a lighter-bodied red that pairs naturally with Kit Kat’s crisp wafer and creamy milk chocolate. Pinot Noir’s bright fruit and acidity complement the chocolate without overpowering the delicate wafer texture.

Rosé + Sour Patch Kids 

If you love a sweet and sour combination, this one is for you. DAOU Discovery Collection Rosé 2022 brings bright fruit flavors that echo Sour Patch Kids, while its refreshing acidity complements the signature sour punch. 

Syrah + Hershey’s 

There’s a reason chocolate and red wine are such a classic combination. Companion Wines Lodi Syrah 2019 brings dark-fruit character and a fuller-bodied profile to the creamy sweetness of a Hershey’s bar, adding depth while the chocolate bar softens the wine’s structure.

Cabernet + Reese’s 

Reese’s brings two big flavors to the table: creamy peanut butter and sweet chocolate. Companion Wines Companion Napa Valley Cabernet Sauvignon 2016 has the dark fruit character and structure to stand up to both, while the savory richness of the peanut butter adds an unexpected contrast. 

White Wine + Jolly Ranchers

Jolly Ranchers are basically Halloween in candy form: colorful, sweet, and bursting with fruit flavor. Companion Wines Everyday White N.V. Blanc keeps things crisp and refreshing, complementing the candy’s fruity character without overpowering them. And with so many flavors to choose from, every Jolly Rancher flavor can make the pairing a little different. 

Red Blend + Snickers 

When there’s chocolate, caramel, peanuts, and nougat are all involved, you need a wine that can keep up. Companion Wines Elefante California Red Blend N.V. brings ripe fruit and a fuller flavor profile that stands alongside Snickers’ rich mix of sweet and salty flavors. 

Red Wine + Peanut M&M’s 

Peanut M&M’s bring chocolate, roasted peanuts, and plenty of sweetness. Companion Wines Everyday Red N.V. complements the chocolate with fruit-forward character, while the roasted peanuts add a savory, nutty element and a little extra texture. 

Symphony + Skittles 

Skittle is packed with bright, candy-like fruit flavors, so this pairing calls for a wine that can match their playful personality. Companion Wines Lodi Symphony 2021 Blanc provides a refreshing, aromatic complement and because Skittles come in so many different flavors, every handful can make the pairing a little different. 

Which Pairing Did You Get? 

These combinations can be a fun addition to a Halloween get-together, an evening with friends, or simply a well-deserved treat at the end of the day. 

So go back to our Halloween wine & candy pairing video, pause to see which combination you get, and let us know in the comments!

Cheers, and happy Halloween!